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 E-Merchants Trade Council, Inc.

Simplifying Global E-commerce 

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                                                  Our E-commerce Advocacy - The Case for Simplification


The WTO E-Commerce  work group is reviewing on line consumer protection, open government data, paperless trading, market access and electronic invoicing. 

The discussions are covering six main themes: enabling e-commerce, openness and e-commerce, trust and e-commerce, cross-cutting issues, and market access.    

If you have questions about the WTO work group as well as ongoing work at the WCO and APEC, ask the Industry Advisory Council .


Brazil has 210 million consumers with a projected e-commerce growth of 54% by 2023.  Mexico is expected to expand by 57%, and Argentina by 104%.  Merchants outside of these countries generally need to work with a processing partner for payments.

The Mexico de minimus rule for tax  is currently USD50 and USD117 for duties.   In Mexico, importers of textiles, apparel and footwear must be registered with the Padron.

The Brazil Data Protection Authority will be activated in November 2021. Its authority includes administrative sanctions, international transfers and data subject privacy for e-commerce transactions.


Since its enactment in 2000, the African Growth and Opportunity Act (AGOA) has been at the core of U.S. economic policy and commercial engagement with Africa. Through AGOA, the U.S. Congress seeks to increase U.S. trade and investment with the region, promote sustainable economic growth through trade, and encourage the rule of law and market-oriented reforms.  EMTC is submitting comments Watch for an update here  

In contrast, the significant impact of China’s engagement and investment in the sub-Saharan countries has been widely reported. The Belt and Road Initiative is China’s infrastructure development plan to invest in nearly 70 countries and organizations worldwide as a centerpiece of China’s foreign policy.


Import Security and Fairness Act (America Competes Act)

We understand that the primary goal of the bill is countering China’s unfair trade practices. To accomplish this, EMTC recommends focusing on creating a risk management framework that: 

  • increases supply chain visibility;  

  • supports trade facilitation by simplifying cross-border transactions given the competitive advantages this affords the U.S.; and  

  • targets risk management techniques to be introduced through entity-based risk management rather than an entry transaction-based system.  


The Electronic Commerce Directive

The EU Commission has announced rules to end online discrimination on the basis of nationality or place of residence.  Providers must abide by the rules in the country in which they are established.  

It is also introducing rules to ensure that buyers are not re-routed to in country websites when searching for products. 


If you distribute product via your website you must comply with European data protection policies.


EMTC proposes that the Biden Administration and Congress consider that an Indo-Pacific Economic Framework (IPEF) combine the best elements of trade liberalization and national security.  EMTC envisions an economic and security agreement that prioritizes: 

  • Market access for all industry sectors in all IPEF countries 

  • Full implementation of the WTO Trade Facilitation Agreement for small-medium enterprises 

  • Export control regime and security agreement 

  • Digital trade 

  • Supply chain resilience 

Industry Advisory Council 

Operating models, sectoral specific issues, route to market issues including title transfers, international expansion benefits and risks; use of agents or distributors; reporting and liability requirements for platforms.

Submit questions to Industry@emtc.org 

Industry News and Projects 

Operations Advisory Council 

Practical issues arising through the transportation, logistics and import/export process such as export formalities and documentation, special documentation,  refused shipments; developing landed costs; INCOTERMS. 

Submit questions to Operations@emtc.org

Operations News and Projects 

Country Advisory Council 

Regulatory, technical or legal issues relating to a particular country including market entrance requirements, export controls, sourcing; direct/indirect tax issues; regulatory and licensing requirements; consumer protection; trade agreement opportunities; origin marking; supranational organizations involved in standards setting (WCO, WTO, UN, OECD).

Submit questions to Country@emtc.org  

Country News and Projects

Technology Advisory Council 

Trade, policy, legal and compliance issues related to  automation;  AI and other new technology use, benefits & risks; automation to improve efficiency and ROI factors.

Submit questions to Technology@emtc.org

Technology News and Projects

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